Mark Egan serves as VP, Global Director of New Business at Havas Digital, the interactive media division of HAVAS. A key member of Media Contacts’ corporate team, he is responsible for leading new business efforts on a global level, drawing together local and global team resources for multiple-market pitches. Due to his extensive knowledge of work undertaken globally and resources available from around the Media Contacts network, he often provides consultation to locally-based new business pitches as well.
When not preoccupied with a pitch, Mark devotes his time towards analyzing Media Contacts’ new business performance overall, pinpointing synergies between markets and identifying Media Contacts’ strengths and weaknesses based on larger performance trends.
Currently based out of New York, Mark is a 6-year veteran of Media Contacts and its sister offline agency, MPG. Most recently, Mark led the Media Contacts New York team, overseeing the digital activities for Sears, Kmart, ExxonMobil, Reckitt Benckiser, Boehringer Ingelheim, Air France and many McDonald’s franchise groups in the greater New England region. While in this role his teams implemented a number of award winning campaigns.
Throughout his 10+ year career in media, Mark has worked in both offline and online capacities in New York and San Francisco at other leading agencies including: J. Walter Thompson, Y&R, and Organic.
